Your Midlife Rediscovery Begins Here
Welcome to Second Fifties! A space created for women ready to rediscover themselves after decades of caring, giving, and achieving for everyone else.
For years, you’ve been quite the multitasker: the devoted mother, the supportive partner, the dedicated professional, handling everything that needed taking care of with top notch efficiency.
However now, as you enter your fifties, things in your life are shifting. Indeed, life as you’ve known it has changed and with that change comes pain, disorientation and uncertainty.
The Kids Left the Nest and You're Feeling Lost
- The kids aren’t around anymore, you’re feeling the void and sadness. You now have time to yourself, as never before, but it feels bittersweet.
- Work no longer fulfills you in the same way. You’d more than welcome a change, yet you’re too afraid to at this age, so remain where you are, feeling rather stuck and lacking spark.
- The disconnection from your lifelong partner is real. You’re unsure how to move forward or if you’ll even have the courage to do something about it, so just keep routines going in hope something miraculously changes for the best.
You're asking yourself:
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- Where do I go from here?
- Is it too late to find a new sense of purpose and happiness?
- How do I even begin?
You’re Not Alone, The Crisis for Emptynesting Women
Life indeed shifts when the kids leave the nest, what you're feeing is deeply human and quite common. The numbers tell the story:
- Nearly 40% of women experience a loss of purpose after 50, especially once the kids are grown.
- Over 46% report signs of depression linked to empty nesting and midlife identity loss.
- Since 1990, divorce rates among women over 50 have more than doubled, often triggered by emotional disconnection once shared routines fade.
Despite all this, very few women reach out for help. Many feel that this ache is just part of life, of “getting older”, and so accept to live a resigned life from then onwards. But real as the situation is, it’s precisely at this time of pain and disorientation that many others pivot their lives.
So, if this is you, you’ve come to the right place. Jump on board, your future self will thank you!
The Beginning of You
This moment of midlife transition is painful and can feel rather raw, as you might be grieving roles you didn’t expect to lose, or at least, not so quickly.
However, the good news is that your midlife rediscovery can be the beginning of a whole new chapter: one where you reconnect with yourself in an authentic way. And while you may not know exactly what it looks like yet, don't stress, because we are here to help you figure it out.
As you find the answers to those open questions, you will realise that you haven’t missed your moment. In fact, if you come to think of it, this might be the first time it’s truly yours.
Your Roadmap to Thriving with Purpose After 50
You don’t need to turn your life inside out, move to Bali, or leave your entire life behind to rediscover who your are today and feel like yourself again. You just need a clear, compassionate roadmap forward: designed for you, to help you move from uncertainty to clarity and truly thriving after kids leave.
A process in which you will rediscover yourself, reconnect with who you are now, and in so doing begin creating a life that feels aligned, joyful, grounded and meaningful.
Our tools are simple, soulful, and intentionally designed for women navigating midlife rediscovery and seeking purpose. As a result you will find yourself moving from “Is this it now?” to “This is the chapter I was waiting for".
There is no pressure and no hustle, you've had enough of that up until this point. And Second Fifties will be right beside you, to support and lift you every step of the way.
Real Women. Real Inspiration.
Facing life’s challenges after 50, and especially after kids leave, often brings both pain and courage. Yet, it’s within this tension that true transformation begins.
There are so many beautiful stories of women who took the pain they were enduring in their midlife and, with newfound clarity and a dose of courage, transformed it into purpose and strength.
Let their stores inspire and encourage you, reminding you that change is possible. Additionally, may their experiences light your path forward and empower you to embrace your own transformation with confidence.
Your First Step: 7 Weeks
This is your starting point. This free 7-day journal is your invitation to pause, breathe and to rediscover the parts of you that went quiet over the years.
Each day, you’ll work on a prompt that encourages reflection and self-discovery. Inside, you’ll start uncovering what truly matters, what brings joy, what no longer fits, and what’s waiting to emerge in this next chapter.
So if you’ve been asking,
- “How do I even start rediscovering myself after 50?” or
- “How do I find purpose after the kids leave?”, start right here.
This is your first small step toward finding purpose after 50.
This Is Only the Beginning
All things considered, your Second Fifties is the launchpad into midlife rediscovery, reconnection and reinvention for women.
Whether you’re embracing new rituals, refreshing your health, expanding your financial vision, or reconnecting socially, you’re not just rediscovering yourself, you’re redesigning how you live.
Let’s make it your most meaningful chapter yet.
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- The free 7-day clarity journal
- Gentle insights and reflections
- Tools and resources
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